Fashion

We all know what the fashion capitals of the world are: chic Paris, sexy Milan, super slick New York and, of course, uber cool London. If you’re anything like the style conscious Brazilians that I am lucky enough to meet on the fashion scene, who adore clothes and dressing up, then spending time in any one of these cities is always going to be a seductive prospect. But if it’s the cutting-edge future trends you want to know about – the sort that will ensure you are ahead of the game as a new season approaches – then there’s no…

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The most keenly anticipated season of the year is almost upon us, and with it comes a new set of Brazilian fashion trends – which always make the Brazilian summer even hotter than the last. Here is a list of some trends which will be making their way into your wardrobe over the next few months: LIGHT AND EARTHY TONES Off-white, beige, pink grey, blue, mustard and caramel are the colours of summer 2017 in Brazil. SLIP DRESS Those little dresses which resemble 90s nightdresses look like being one of the big hits of the season. Sexy and with a…

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Instituto Marangoni opens ‘Fashion Bridalwear’ specialism classes in Milan, Paris and London and offers courses in Portuguese. The consultant Luiza Bomeny, for 14 years the official representative of the Marangoni Institute in Brazil, has announced the opening of the inscription process for Fashion Bridalwear, a course which, among other elements, will look at the history and the evolution of wedding dresses across multiple cultures and perspectives, as well as the evolution of certain tendencies and preferences for certain materials. During the three-week course, students will realize a study about how different cultures and social values are behind the main fashion…

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Like fashion? Then get ready! London Fashion Week, which alongside the Milan, Paris and New York editions is one of the most important events in the fashion calendar, will take place from 16-20 September. International models, including some of the leading Brazilian talent, will walk the catwalk at the Saatchi Gallery, giving onlookers a sneak preview of the new fashion trends for the European winter season, as well as generating opportunities for new business. We can’t confirm just yet if there will be Brazilian brands or stylists involved, but keep an eye on BBMag’s site for all the latest news!…

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“What shall I wear?” Take a bow if you’ve never asked that question before! Whatever the occasion, whether it’s a wedding, an opening of an art exhibition or a party, people commonly get worked up about what to wear. Sometimes it really is quite confusing, especially when the hosts decide to get creative with regards to the party’s theme and start putting clothing guidelines on the invites. In all honesty, isn’t it just horrific being at some kind of social event and feeling that you are dressed inadequately? You basically just want to leave as soon as possible… As a…

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When we think of fashion, the British always come to mind. From renowned stylists to stunning models, the Brits have a special touch when it comes to style. What really stands out, however, is the way that certain British women have embraced fashion throughout their lives. Some of them have become so important that their names have left an indelible mark on the fashion world. Lesley Hornby, better known as Twiggy, made her name on the catwalks of the 60s. She was discovered by a photographer at the age of 16 and with her flair and iconic hairstyle still remains…

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The history of jeans started in Nimes, France, where the material was first made, in around 1792. Initially known as the material “de Nimes”, this expression was later abbreviated to “denim” Material “de Nimes” was used for the clothes of the sailors from the Port of Genoa. The Genoese sailors used to call their uniforms “genes”, which, in the Italian accent, sounded like “jeans”, and thus the modern term was born and made its way around the world. Later on, denim arrived in the US, via Levi Strauss, who was trying to find a durable but comfortable to wear material.…

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Using different colours to dye your hair, like pink or blue, is a far older practice than you may realise. There are paintings, from the middle of the 18th century, which show women from the French and English royalty putting a special powder in their hair. These powders were very popular and, basically, changed the hair’s colour to pinkish pastel tones. Over time this fashion was forgotten, but it came back thanks to the Punks and the Glams. One person of note around this time was the Londoner Soo Catwoman. In the 80s and 90s popstars also started to dabble.…

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Nowadays there aren’t many people who know how to dress appropriately when their company adopts a casual dress code, or the famous ‘casual Fridays’. There are those who confuse ‘casual’ with ‘sporty’, in other words, they use clothes more appropriate for a social club than a professional environment A company’s workers represent its image and, therefore, should dress appropriately for a work environment, passing the image that they respect the place they work in and the people they work with, even when there is no strict or explicit dress code. There are professions in which there is a great deal…

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Although the Brazilian bikini is a worldwide reference, who invented it was a Frenchman, Louis Réard, who launched a collection of swimsuits in 1946. At that time the swimsuit model was not well accepted by the society. However, over time, and thanks to the use of the bikini in American films, especially the one used by Brigitte Bardot in Et Dieu… Créa la Femme, the swimwear became a huge success. In Brazil, it first appeared in 1948 and since then, the bikini was adapting to the fashion preferences of Brazilian women. Some models like “asa-delta” and “fio-dental” are the hallmark…

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